Privacy policy

Last updated: November 27, 2025

This Privacy Policy explains how Simmerly Home (“we”, “us”, “our”) collects, uses, and shares your personal information when you visit or make a purchase from our online store, interact with our website, or otherwise contact us (together, the “Services”).

By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not use our Services.

1. Who We Are

Simmerly Home operates an online store offering kitchen and home products. Our store is hosted by Shopify Inc., which provides the e-commerce platform we use to sell our products and services.

Data Controller:
Simmerly Home
1209 Mountain Road Place Northeast
1209 MOUNTAIN ROAD PL NE STE N
Albuquerque, NM, 87110, USA

Contact email: info@homedecorhubs.com

2. Personal Information We Collect

“Personal information” means any information that identifies or can reasonably be linked to an individual. Depending on how you interact with us and where you live, we may collect the following categories of personal information:

a) Contact and account details

  • Name

  • Billing address and shipping address

  • Email address

  • Phone number

  • Account login details (if you create an account), such as username and password

b) Order and payment information

  • Products you view, add to cart, purchase, return, or exchange

  • Order history and transaction details

  • Payment method information (for example, the last four digits of your card, payment confirmation)

Note: Payments are processed securely by Shopify and its payment providers. We do not store your full credit card number.

c) Device and usage data

  • IP address

  • Browser type, device type, and operating system

  • Referring website or link

  • Pages viewed and actions taken on our site (for example, products viewed, time spent on pages, clicks)

This information is collected automatically using cookies, pixels, and similar technologies.

d) Communications and support

  • Information you provide when you contact us by email or through forms on the site

  • Messages and other details you send to our customer support

e) Marketing preferences

  • Your choices about receiving email marketing or other promotional communications

3. How We Collect Personal Information

We collect personal information in several ways:

  • Directly from you when you place an order, create an account, contact us, sign up for emails, or otherwise use the Services.

  • Automatically when you browse or use our website, through cookies and similar technologies.

  • From Shopify and our service providers who help us operate our store, process payments, ship orders, and analyze site performance.

  • From third-party partners, such as advertising or analytics partners, where permitted by law.

4. How We Use Personal Information

We use your personal information for purposes such as:

a) Providing and operating the Services

  • Processing and fulfilling your orders

  • Managing payments, refunds, and returns

  • Creating and managing your customer account

  • Delivering products to your shipping address

  • Communicating with you about your orders, deliveries, or account

b) Improving and personalizing your experience

  • Understanding how visitors use our website

  • Fixing issues, improving performance, and optimizing navigation

  • Recommending products that may be relevant to you

c) Marketing and promotions

  • Sending you marketing and promotional messages (if you choose to receive them)

  • Showing relevant ads and offers through our site and third-party platforms
    You can opt out of marketing emails at any time by using the unsubscribe link in our emails.

d) Security and fraud prevention

  • Detecting, investigating, and preventing fraudulent or suspicious activity

  • Protecting the security and integrity of our Services, our business, and our customers

e) Legal and compliance

  • Complying with applicable laws and regulations

  • Responding to lawful requests and legal processes

  • Enforcing our Terms of Service and other policies

5. Cookies and Similar Technologies

We use cookies and similar technologies (such as pixels and tags) to:

  • Enable core site functions (such as cart and checkout)

  • Remember your preferences and settings

  • Understand how visitors use the site

  • Support analytics and marketing

You can manage cookies through your browser settings. Please note that blocking certain cookies may affect how our site functions.

6. How We Share Personal Information

We may share your personal information with:

a) Shopify

Our store is hosted by Shopify. Shopify processes your information to provide us with e-commerce services such as hosting, payments, checkout, and analytics. Shopify may also use certain information for its own purposes as a separate controller, where allowed by law. For more information, please see Shopify’s consumer privacy information and policies on their website.

b) Service providers

We share information with carefully selected service providers who help us operate our business, including:

  • Payment processors

  • Shipping and logistics providers

  • Email and communication platforms

  • Analytics and performance tools

  • Marketing and advertising partners

These providers are only allowed to use your information to perform services on our behalf and must handle it in accordance with applicable privacy laws.

c) Business and marketing partners

We may share information with partners who help us deliver personalized content or advertisements. Depending on where you live, you may have the right to opt out of certain types of targeted advertising and “sharing” for marketing purposes.

d) Legal, safety, and business transfers

We may disclose information:

  • When required by law, legal process, or government request

  • To protect the rights, property, or safety of Simmerly Home, our customers, or others

  • In connection with a business transaction such as a merger, acquisition, or sale of assets, where your information may be transferred as part of the transaction

We do not sell personal information in the traditional sense, but certain data practices may be considered a “sale” or “sharing” under some privacy laws. Where required, we will provide you with options to exercise your rights.

7. Shopify’s Role

Because our store is powered by Shopify, Shopify collects and processes certain personal information about your browsing and purchases in our store, as well as across other Shopify-powered stores, to provide and improve its services and to support features like fraud prevention, payments, and personalized experiences.

In some cases, Shopify is a separate controller of your data, especially where it uses information for its own purposes (for example, improving its platforms). For details on how Shopify handles your data and how you can exercise rights directly with Shopify, please consult the privacy information available on Shopify’s website.

8. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Provide the Services

  • Complete your transactions

  • Comply with legal obligations

  • Resolve disputes

  • Enforce our agreements

The exact retention period may vary depending on the type of data and applicable laws.

9. Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of your account credentials and for limiting access to your devices.

10. Children’s Privacy

Our Services are not directed to children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us at info@homedecorhubs.com so we can take appropriate steps to remove that information.

11. Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information, which may include:

  • Access / know: The right to request a copy of the personal information we hold about you.

  • Correction: The right to request that we correct inaccurate or incomplete information.

  • Deletion: The right to request that we delete certain personal information, subject to legal exceptions.

  • Restriction / objection: The right to ask us to restrict or stop certain processing activities.

  • Data portability: The right to receive information you provided in a structured, commonly used format and to request that we transfer it to another controller, where technically feasible.

  • Opt-out of certain marketing or targeted advertising: You can unsubscribe from marketing emails at any time by using the link in our emails. Additional rights may apply under applicable privacy laws in your region.

To exercise your rights, please contact us at info@homedecorhubs.com with your request and enough information to verify your identity. We may need to ask for additional details to confirm your identity before acting on your request.

You may also have the right to lodge a complaint with your local data protection authority if you are not satisfied with how we handle your personal information.

12. International Transfers

We are based in the United States and use service providers (including Shopify) that may process your personal information in the United States and other countries. These countries may have different data protection laws than those in your home country.

Where required by law, we use appropriate safeguards (such as standard contractual clauses) to protect your personal information when it is transferred internationally.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we make changes, we will update the “Last updated” date at the top of this page. In some cases, we may provide additional notice (for example, by email or prominent notice on our website).

Your continued use of the Services after we post any changes signifies your acceptance of the updated Privacy Policy.

14. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, you can contact us at:

Simmerly Home
Email: info@homedecorhubs.com
Address:
1209 Mountain Road Place Northeast
1209 MOUNTAIN ROAD PL NE STE N
Albuquerque, NM, 87110
United States